Many agents crash and burn when they’re starting out in online marketing. The BIG reason behind these bumps on the road?
Many don’t really know who they are and what services they’re trying to sell. This mistake can cost you leads and ultimately, money.
Embarking on your marketing journey doesn’t have to be scary. Discover how you can improve on your marketing by listening to this interview with Jason Pantana, our resident marketing guru and host of Marketing Edge.
Jason shares some very insightful recommendations on how you can fill your pipeline and cultivate your sphere into loyal, referral-happy customers. He also gives helpful tactics in order to improve on your marketing strategy and how it’s vital to know your audience in order for it to work.
We also explain why it’s important to have the right mindset before you start on your marketing strategy. To finish off and get you started on your new strategy, Jason provides fascinating case studies of various real estate agents that are making it in their own areas of expertise.
For those agents that want to take their business to the next level by improving on their online marketing, then get ready to roll up your sleeves and start cultivating your leads!
For show notes and more information visit:
#DigitalMarketingPrinciples #TomFerryPodcast
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Basic Principles, Mindset, and Mechanics of Digital Marketing with Jason Pantana – (Part 1 of 3)
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Basic Principles, Mindset, and Mechanics of Digital Marketing with Jason Pantana – (Part 1 of 3)
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1:20 – Jason Pantana and I discuss the objective of marketing in business
1:57 – What Jason Pantana teaches in Marketing Edge
2:12 – Branding your business
2:30 – Generating leads for your business
2:52 – Building a brand development strategy
5:21 – Avoid these common lead generation mistakes
7:38 – Business owners owning their operations, marketing and sales departments
8:54 – Do you have the right mindset for marketing success?
10:04 – How to take ownership of your marketing strategy
11:04 – The marketing books to read to help you improve on your marketing strategy
14:23 – Learning the vital mechanics and framework of marketing
15:47 – Customer journey mapping and its 3 funnels
20:04 – You have to create trust in order to generate leads
21:10 – Your business will succeed only if you nurture your leads
23:50 – Score your leads by using the right framework
27:58 – Knowing your audience will help excel your marketing strategy
30:10 – Jason shares case studies that appeals to your audiences
wow. It is really really great. Thank You Tom Ferry
Thank you for sharing!
I keep coming back to this series. Thank you! 🙂
Awesome video!
Loved this video. Thanks so much
Giving your business visability in search engine listings is so important!
This CONTENT is SO GREAT!!! I listened to this first episode in the car a couple weeks ago, then I listened to the 3rd Part in the gym yesterday. Today, I cleared my entire calendar to sit down in front of the computer with a notepad and watch all 3 videos. I consider myself a pretty decent digital marketer but I'm finding TONS of great improvements, new strategies, and improved tactics. EXCELLENT work on this video @TomFerry!
do more abraham or new one subir showdhury. lil is learned from this shit
Pfft, using Gray Vee in your intro…. have you two made up, yet?
Great content and insights, thank you. Realistically, as an agent, not my strength. Who can I hire to do this part of my marketing that is good and reasonable?
Whens the next one?!
You guys are talking over my head. You are using catch phrases that are unfamiliar to me and might as well be speaking another language. I'm a marketing "1st grader," so don't understand the word substitutions.
testing
Time to chum the waters!
the greatest things in life don't come easy
My goal is to create assets.
Great stuff!! Looking for forward for next parts